Case Study Ft.

Mero Concepts

Mero Concepts’ old website didn’t live up to the quality of their work. It lacked a strong portfolio to showcase their high-end projects, had no clear pathways for lead generation, and wasn’t optimized for local SEO. The site wasn’t supporting business growth, and it didn’t communicate the level of craftsmanship, detail, and care that Mero is known for in the Austin market.

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Problem

Mero Concepts’ old website didn’t live up to the quality of their work. It lacked a strong portfolio to showcase their high-end projects, had no clear pathways for lead generation, and wasn’t optimized for local SEO. The site wasn’t supporting business growth, and it didn’t communicate the level of craftsmanship, detail, and care that Mero is known for in the Austin market.

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Challenge

The challenge was building more than a redesign—it was creating a foundation for the future. The new site needed to reflect Mero’s unique philosophy: blending aesthetics, dependable technology, and seamless systems. It had to be visually compelling with project imagery and storytelling, while also serving as a business tool with CRM integrations, analytics, and privacy compliance. At the same time, Mero wanted to avoid the trap of rushing a project just to “get something live.” They needed a partner who respected their preference for quality over speed, ensuring the site was not only beautiful but also built to scale and support long-term growth.

Result

The end result is a custom Webflow site that reflects Mero’s premium brand while performing as a powerful sales and marketing engine. Their portfolio is front and center, their services are clearly explained, and prospective clients can seamlessly connect through forms and integrations. Beyond aesthetics, the site is fast, scalable, and built for long-term impact. It balances storytelling with performance, giving Mero the digital foundation they need to continue growing as Austin’s go-to smart-home integrator.

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Highlight

$18,000+ in annual fees saved from previous website provider

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What our clients say

We work with a diverse set of clients and industry but you can see the common thread in their words.

Rating Stars

I had the pleasure of working with Blake on a comprehensive upgrade of our B2B website, including the backend structure, front-end design, and content overhaul. Throughout the project, Blake demonstrated exceptional technical expertise, clear communication, and a strong commitment to delivering on time and within budget.

David Colman

OSI Global
Rating Stars

Blake helped us kick start our social media strategy and start developing video content at scale. Blake was great to work with and eager to share some of his digital marketing knowledge to help us grow past our existing strategies. He helped execute on multiple different initiatives and on time.

Travis Mariea

Flxpoint
Rating Stars

Blake and I had the pleasure of partnering as complimentary platforms in the Shopify ecosystem. Blake is always a pleasure to work with, both creative and innovative and a wonderful communicator. I hope to have the opportunity to work with Blake again soon!

Gabriella Tegen

Smartrr
Reviews Rating

Blake is a brilliant marketer who is always up-to-date with the latest in martech and growth marketing. He understands how both B2B and consumer brands think and is a natural leader and clear communicator. At Littledata he helped us develop a more mature brand identity and reach a wider variety of fast-growing DTC brands.

Ari Messer

Littledata
Reviews Rating

Blake combines meticulous attention to detail with a profound sense of empathy. His ability to see and nurture the best in people, coupled with his strong sense of integrity and respect for every team member, creates an incredible environment for creativity. With Blake, communication is always clear and assertive.

Laura Bush

Brand Consultant

Blake’s dedicated approach and all-in attitude, coupled with a genuine effort to truly understand our business and its technology, have made a significant and lasting impact on our company’s brand identity as well as our digital marketing efforts. His commitment has brought remarkable value, ensuring our brand stands out in a competitive landscape.

Timothy Miscovich

Smartengine wtec

Working with Blake and his team was great. His enthusiasm and creativity made working through the details a breeze. The finished images were high quality and adaptable for a variety of uses. He was thorough, insightful, and paid attention to the details. Thanks, Blake! We look forward to working with you again.

Danielle Hauptman

Meehan Formulations

Working with Blake so far has been awesome! He's always super responsive, open to ideas (and suggests a lot, too!), and ultimately delivering us the results and info we need. We're still early in our paid/performance relationship (a few months now), but seeing strong results so far and can't wait for what's to come.

Adam Chuntz

Blanka
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