Solo Stove wanted to rapidly grow their email list and online audience while partnering with like-minded DTC brands. Their goal was to run a highly engaging giveaway campaign that built community, boosted brand visibility, and generated long-term value through owned audience growth.
Solo Stove wanted to rapidly grow their email list and online audience while partnering with like-minded DTC brands. Their goal was to run a highly engaging giveaway campaign that built community, boosted brand visibility, and generated long-term value through owned audience growth.
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Executing a multi-brand giveaway meant aligning creative direction, campaign timelines, and marketing goals across six unique companies—each with their own voice, assets, and audiences. The challenge was to keep everything cohesive, exciting, and seamless from kickoff to launch.
The campaign drove over 10,000 new emails and massive engagement across all brand partners. Each brand saw lift in awareness and new followers. More importantly, the campaign showed how aligned branding, generous offers, and strategic timing can drive massive owned audience growth. Solo Stove has since scaled significantly—going public under the ticker DTC.
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I had the pleasure of working with Blake on a comprehensive upgrade of our B2B website, including the backend structure, front-end design, and content overhaul. Throughout the project, Blake demonstrated exceptional technical expertise, clear communication, and a strong commitment to delivering on time and within budget.
Blake helped us kick start our social media strategy and start developing video content at scale. Blake was great to work with and eager to share some of his digital marketing knowledge to help us grow past our existing strategies. He helped execute on multiple different initiatives and on time.
Blake and I had the pleasure of partnering as complimentary platforms in the Shopify ecosystem. Blake is always a pleasure to work with, both creative and innovative and a wonderful communicator. I hope to have the opportunity to work with Blake again soon!
Blake is a brilliant marketer who is always up-to-date with the latest in martech and growth marketing. He understands how both B2B and consumer brands think and is a natural leader and clear communicator. At Littledata he helped us develop a more mature brand identity and reach a wider variety of fast-growing DTC brands.
Blake combines meticulous attention to detail with a profound sense of empathy. His ability to see and nurture the best in people, coupled with his strong sense of integrity and respect for every team member, creates an incredible environment for creativity. With Blake, communication is always clear and assertive.
Blake’s dedicated approach and all-in attitude, coupled with a genuine effort to truly understand our business and its technology, have made a significant and lasting impact on our company’s brand identity as well as our digital marketing efforts. His commitment has brought remarkable value, ensuring our brand stands out in a competitive landscape.
Working with Blake and his team was great. His enthusiasm and creativity made working through the details a breeze. The finished images were high quality and adaptable for a variety of uses. He was thorough, insightful, and paid attention to the details. Thanks, Blake! We look forward to working with you again.
Working with Blake so far has been awesome! He's always super responsive, open to ideas (and suggests a lot, too!), and ultimately delivering us the results and info we need. We're still early in our paid/performance relationship (a few months now), but seeing strong results so far and can't wait for what's to come.
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